My Story

I started my own journey in Traditional Marketing back in 2003 as Regional Director of Consulting and Marketing for a medical software company that was an advanced business partner with IBM. Working 60+ hours a week and having my blood pressure go through the roof got the wheels turning, and I started to feel like I was missing out on life.

Months and years flew by and soon I was almost 40 years old. After I moved on from the IBM project I started my own successful web company and soon after got burned out once again (I wore all the hats).

Too many hours working, and not enough living my life (I had just turned 40). I hadn’t had a weeks vacation in years and something had to give. This wasn’t what I wanted and it definitely wasn’t the plan. I told myself I wasn’t going to settle for the green eggs and ham. There had to be a better way to make money without slowly bumping myself off in the process. I began to search for alternatives and did my due diligence and investigate other legitimate options.

I then got into Network Marketing in 2007 with my girlfriend.

We were first brought in to a nutritional company by a friend who introduced us to his friend that was making 150k a year in the business. My girlfriend and I met with him, went over some of the company policies and the compensation plan, signed up promptly and then were told to just go “do it”.

Their marketing plan was essentially the following:

“Get really REALLY REALLY excited and call at least 200 of your closest friends and relatives!”

Even though that approach seemed wrong to me with my business background I went ahead with it. I mean, who am I to argue with the track tested & proven method that they said they used to succeed…..well, it backfired on us. BIGTIME.

We did everything. The wrong way…
We threw ‘tasting parties’ (miserable)
We bugged our relatives and friends
We drove across town to the group ‘meetings’
We met strangers at coffee shops and restaurants
We attended the out of state regional conventions and meetings
We jumped through all the hoops and read all the materials
We drove all over town burning up precious fuel looking for prospects
We lost money…a lot of money

It didn’t take long to see that our upline had no real method, outline, blueprint or anything else in place to ‘do’ this business (and the stuff that was out there was very “generic and cookie cutter” – they didn’t even use the cookie cutter ‘map to success‘ themselves). Also, since their downline had grown so fast they were busy helping everyone, simply because everyone needed it, a lot of it….and kept needing it….

No one in our team was being taught ‘how to fish’. They were instead being taught to socialize and get hyperactive.

It was like everyone on our team was running in every direction hoping that the handful of darts they were throwing into a snowstorm would somehow hit a bulls-eye somewhere. No one had a clue, and no one wanted to admit it. Not good.

Although our upline was extremely excited about the company and opportunity they were still coming up short in the training aspect. They were taking exotic trips and jumping up and down telling everyone how well they were doing. They were also inviting other successful high paid company execs to come by their “Training” meetings and do the same and show off the goods.

For someone who was new to this type of business the ‘blind marketing’ approach did little if anything to help us or anyone else. We were drinking the kool-aid and I could feel the poison kicking in at this point.

We attended training meeting after training meeting after training meeting. The problem was these meetings were not giving us the right tools to succeed in the business (they were hype-a-thons). Also, since the product was a nutritional supplement, the FDA was also in control of how, when, what and where we could advertise and what we could say.

Because of these strict and serious regulations our upline was fearful and apprehensive about ‘thinking outside the box’, and as a direct result they were narrow in their ideas about collaborative efforts and workarounds to assist us. We tried to rock the boat once or twice, but it didn’t work. It just made them mad at us.

Not being able to use the internet to promote your business now is like being told to run a marathon with your hands tied behind your back with a sock in your mouth. It got old (like running in circles often does).

Most of the training meetings were full of empty hype (yawn) and other distracting tactics to get us out there ‘doing it‘. They started to get irked with us too. They told us we weren’t “trying hard enough”, and that we needed to commit ourselves ‘full time’ in order to succeed. They also became very domineering and would openly argue in front of the whole group and in front of our new prospects as well. It was truly becoming dysfunction junction.

Now its important to also bear in mind these people knew we were struggling with one leg in the grave and the other on a banana peel. And now they were asking us to put the other leg into the abyss in hopes that maybe we would magically become endowed with the knowledge we needed to ‘do it’. We really started to get the feeling it wasn’t really about us (it was about them). In network marketing this is not only not cool, its just not productive.

What’s Important and What is NOT Important

Whats really important is NOT how much time you spend with those in your downline but what you do during the time you spend with them. Do you just drive around and laugh and talk about the weather and your latest jaunt to Cancun, then drop them off and wish them well? Or do you have a PROVEN step by step blueprint you are helping them follow to get them what they need?

Are you utilizing technology to gain leverage, save enormous time and stay consistent in what you tell your downline in training? (including but not limited to) : online video tutorials, interactive tele-conferences, expert audio interviews, a team newsletter). Are you open to new ideas from those in your downline? Do you have a central repository for all your team resources? Are you leveraging any type of technology for marketing?

Time was not an issue for those who were succeeding in the business making thousands a week but it was for us. After all, it’s not like we had all day to leisurely drive around burning up gas getting in arguments with business owners and people about whose juice/comp plan was better…etc. What a complete HEADACHE that was. Ughh…

Like most normal folks we had obligations, bills to pay and serious time constraints. Whatever we did, we wanted it to be effective. Spare us the fluff and the hype please. Right now, we just needed the facts on how to get it done and get paid. We didn’t have time not to keep things in perspective.

Well, almost 3 years and thousands of dollars later it was no surprise why nothing had happened….

We were missing the one crucial element to succeed….. in ANY business.

Proper Training and Guidance.

The network marketing industry does 110 billion dollars a year in business revenue. So why do 97% of the people in Network Marketing fail? Poor Training or No Training. End of story.

Without the proper guidance and training, your chances of success are slim to none. However with the right training and mentoring you can do this business successfully (we have…it’s about time too!).

The info on the other side of the button below will not only teach you how to make money while you learn how to become successful in network marketing, but will also help you avoid the mistakes and painful experiences that we had to endure.

Click below to see 3 things that nobody else has done yet and very few people know about – but everyone should know about (they are not what you think!).